How to Close More Sales
When you move from ‘vacuum salesman’ to trusted advisor you seal more deals.
Every day, I hear from someone who calls themselves a “software salesman” or an “insurance saleswoman,” and I wonder why they pigeonhole themselves this way.
And then it strikes me: They are product peddlers as opposed to salespeople.
What do I mean by this? Well, a gifted salesperson can sell anything to anyone. Not because they have great products but instead because they are supremely confident about themselves and know they can charm and intrigue virtually everyone they come in contact with.
